Summary: Founder/CEO Leslie Magsalay-Zeller transitions variety pack of 100% Kona coffee capsules to Pooki's Mahi® Kafpresso™ coffee pods; newly launched Kafpresso™ coffee pods enables consistent two-day shipping in all USA - Lower 48 states, Alaska and Hawaii.
San Francisco, CA July 8th, 2019
Silicon Valley-based beverage brand Pooki's Mahi® announced today Founder/CEO Leslie Magsalay-Zeller transitions variety pack of 100% Kona coffee capsules to the new Kafpresso™ coffee pods designs. Kafpresso™ line of Nespresso coffee pods enables Pooki's Mahi® to meet a company goal of consistent two-day shipping in all USA - Lower 48 states, Alaska, and Hawaii with no membership fees or minimum order requirements.
Pooki's Mahi Founder/CEO Leslie Magsalay-Zeller explains, "I turned a 2018 supply chain FUBAR into an opportunity to reset Pooki's Mahi operations with a Just In Time (JIT) supply chain model using existing processes, systems, and protected intellectual property (IP) I developed. Pooki's Mahi mission is to become a 'Digital Beverage' known for an efficient supply chain. 'Digital Beverage' is a company goal to consistently deliver orders to USA based customers faster without adding a membership fee or requiring a minimum order requirement."
The Silicon Valley technology executive explains, "First, I redesigned Pooki's Mahi product packaging to control costs and to meet the two-day transit time. Second, I created a 'Track My Order' service providing customers real-time updates for their orders. Location and estimated delivery times are part of the full updates. Third, I improved Pooki's Mahi fulfillment processes to pick, pack, and ship orders by making existing templates better and easier to audit and analyze."
"Unlike marketplaces, Pooki's Mahi does not charge a membership fee. Pooki's Mahi® merchandise, fulfill and ship orders directly for global retailers, national grocery chains, luxury restaurants, and hotels. Pooki's Mahi averages 45%-65% conversion rate for first-time customers. Pooki's Mahi delivers shipments within two business days throughout the USA - Lower 48 states, Alaska and Hawaii. Today large customers have to use a 3rd party provider like Amazon Fulfillment (FBA) or on-demand services like UberEats or InstaCart for last mile delivery. Customer and brand owners pay for a delivery charge through memberships like Amazon Prime," explains the high energy Pooki's Mahi Founder/CEO.
The costs to manufacture, fulfill, and ship sustainable 100% Kona coffee pods significantly increased. The Silicon Valley technology firm already passes the charges to pick, pack, and ship to the customer.
Founder/CEO Leslie Magsalay-Zeller designed Pooki's Mahi Kafpresso™ coffee pods and packaging to make it easier for Pooki's Mahi to consistently meet two-day shipping to the USA - Lower 48 states, Alaska, and Hawaii. The Silicon Valley technology exec was inspired by her time in Fortune 500 companies leading product launch teams. Efficient supply chains have a limit to containing the cost to manufacture, fulfill, and ship environmentally friendly products. Producing sustainable coffee pods are expensive. Pooki's Mahi loyal customers and coffee subscribers care about the quality of coffee more than the sustainability of a pod. Pooki's Mahi manufactures single-origin coffee in 100% recyclable pods.
Founder/CEO Leslie Magsalay-Zeller designed Pooki's Mahi Just-In-Time (JIT) supply chain processes eliminate the waste generated from available materials to manufacture Kafpresso coffee pods. The Silicon Valley technology executive strives for 100% control of Pooki's Mahi supply chain. JIT manufacturing processes, strict inventory management ensures repeat customers, coffee subscribers, and VIP resellers receive authentic Pooki's Mahi 100% Kona coffee pods or single-origin Kafpresso coffee pods. Green coffee beans are sourced directly through direct trade relationships.
Founder/CEO Leslie Magsalay-Zeller is building a better supply chain foundation for Komo Kitty℠ technology private label services with Pooki's Mahi "Digital Beverage Supply Chain" framework. Pooki's Mahi replenishes inventory in quarterly increments. Fulfillment for Pooki's Mahi Kona KaKao coffee pods is handled out of the California headquarters or operations facilities. The Silicon Valley beverage firm prioritizes technology, analytics, and operations to drive over 90% savings in logistics and digital marketing.
Founder/CEO Leslie Magsalay-Zeller started testing free two-day shipping (the USA only) for select packaging sizes and aimed to have entire catalog transitioned into the newly launched Kafpresso™ coffee capsules or Kona KaKao™ coffee pods ("KPods").
Pooki's Mahi 100% Kona coffee pods, medium roast is already available for purchase from large customers. Founder/CEO Leslie Magsalay-Zeller is currently designing Pooki's Mahi decaffeinated 100% Kona coffee pods, and Peaberry 100% Kona coffee KPods. Pooki's Mahi will launch the new KPods in 2019 to coffee subscribers and VIP resellers distributors first.
Pooki's Mahi invested in extensive communications go-to-market plan including using red carpet events, digital marketing, social media, and press media days to answer questions about new Kafpresso™ coffee pods, “Digital Beverage Supply Chain,” Komo Kitty℠, and new product launches in upcoming roadmap.
Pooki's Mahi new Kafpresso® coffee pods customers can expect:
The Silicon Valley-based food and beverage brand have grown without a loan or venture funding. Pooki’s Mahi Founder/CEO takes a high tech approach to develop and launch new products. The technology executive continues to build and improve architecture to support existing ecommerce platforms. Leslie Magsalay-Zeller designs introduce Pooki’s Mahi® product lines and continues to update technology platforms supporting multiple channels. The Silicon Valley startup is focused on manufacturing expensive 100% single origin specialty coffee under its Kona KaKao™, Kafpresso, and Kona Kafpresso brands; as well as Matcha Matcha Man® tea pods.
Kafpresso™ coffee capsules are not the same as 100% Kona coffee for Keurig 1.0 and 2.0 single serve coffee makers. Pooki's Mahi®, Matcha Matcha Man® are registered trademarks of Pooki’s Mahi. Komo Kitty℠, Kafpresso™, The PMO Practice™, Kona KaKao™, Koffee KaKao™, and Kona Kafpresso™ are trademarks of Pooki’s Mahi. New Product Launch Introductions, Go To Market Planning, and supply chain frameworks are protected under VA 1-924-170.
About Pooki’s Mahi:
Pooki’s Mahi® is a Silicon Valley-based high tech company passionate about combining technology, operations excellence, and digital marketing to consistently launch the best Kona coffee pods, new private label Hawaii Kona coffee Nespresso capsules and custom coffee capsules to market. Pooki's Mahi was launched by Silicon Valley technology executive Founder/CEO Leslie Magsalay-Zeller. Pooki's Mahi owns the supply chain, sourcing the raw materials and global distribution channels. Pooki's Mahi mission is to change current supply chains into a just-in-time (JIT) model by using technology and processes to launch specialty coffees or teas into the market in a sustainable, or recyclable capsule. Certificate of Insurance is required to resell Pooki’s Mahi Kafpresso 100% Kona coffee pods, or Matcha Matcha Man tea capsules.
Customers partner with Pooki’s Mahi for the efficient supply chain, go to market launch and new product introduction expertise. Global retailers, professional sports teams, luxury hotel chains, and corporate kitchens sell Pooki's Mahi®. Pooki's Mahi performance-driven executive team are recognized with 150+ protected IP, 100+ exits, and 50+ awards in technology, operations, and supply chain. Pooki's Mahi Kona coffee pods, Matcha Matcha Man® tea capsules, Kapfresso™ Kona coffee capsules has been a favorite of customers, charities, celebrities and athletes and have have been featured at red carpet events including Celebrity Gift Suites, award shows, and seen on several television shows.
Disclaimer:
Important Notice Regarding Forward-Looking Statements
This press release contains certain forward-looking statements. Statements that are not historical facts, including statements about our perspectives and expectations, are forward-looking statements. The words “expect,” “believe,” “estimate,” “intend,” “plan” and similar expressions, when related to the Company and its subsidiaries, indicate forward-looking statements. These statements reflect the current view of management and are subject to various risks and uncertainties. These statements are based on numerous assumptions and factors, including general economic, market, industry, and operational considerations. Any changes to these assumptions or factors may lead to practical results different from current expectations. Undue reliance should not be placed on those statements. Forward-looking statements relate only to the date they were made, and the Company and its subsidiaries undertake no obligation to update forward-looking statements to reflect events or circumstances after the time they were made.
For more information on Komo Kitty℠ private label services, pods pricing, tea pods visit http://www.pookismahi.com. Follow Pooki’s Mahi on Instagram, Facebook, or Twitter to keep up with news insights to launching private label products. Visit Pooki’s Mahi online policies to learn about zero tolerance. New suppliers and vendors must provide a Certificate of Insurance to Pooki’s Mahi to be considered.
Contact Information
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Read Pooki's Mahi official press release. Follow Pooki’s Mahi on Instagram, Facebook, or Twitter to keep up with news, or insights to launching private label products.
Kona Coffee Pods Cost Guidelines
Pooki's Mahi™ passes additional fees to customers who buy from online retailers like Amazon, Walmart, Jet, Overstock, etc. Pooki's Mahi® approved one online retailer to sell our 100% Kona coffee pods close to the Wholesale Coffee Club price.
PookisMahi.com pricing: Cheap Kona coffee prices (subscriptions), lowest Kona coffee price for customers unable to commit to coffee subscriptions (wholesale coffee club), and Refer A Friend programs to earn additional discounts.
Additional Fees Passed To Customer: Fulfillment (10%), transportation, subscribe 'n save (10%), product listing maintenance/merchandising (15%), lightning deals or discounts (5%). Any fee increase levied by the retailer will be passed to the customer. Customers buying Pooki's Mahi Kona coffee pods on online retailers must pay for Standard or Expedited Shipping.
Online Retailers (Amazon, Walmart, Jet, etc.)
$52.99 - $54.99 per box
Free Economy Shipping (7-10 business days)
5-10 business days for order to arrive
Amazon account required
Up to 3 business days to fulfill order
Any price increases passed to customers
Bulk discounts (Buy 4+ for 15%)
$0 savings
ZERO Referral Rewards
Inventory Replenishment - "Buy What's In Stock"
Pook's Mahi No Discount (Retail Price)
$50.75 per box
Free Shipping - Expedited
2-3 business days for order to arrive
Login not required
Up to 2 business days to fulfill order
Minimal price increase (transportation)
ZERO bulk discounts
$0 savings - Pay retail price
Referral Rewards - minimal
Inventory Replenishment - Prioritized
Pooki's Mahi Wholesale Coffee Club
$43 per box
Free Shipping - Expedited
2-3 business days for order to arrive
Login required "Wholesale" displayed next to prices
Up to 2 business days to fulfill order
Minimal price increase (transportation)
ZERO bulk discounts
15% Savings
Referral Rewards - minimal
Inventory Replenishment - Prioritized
Pooki's Mahi 3-month Coffee Subscriptions
$42 per box
Free Shipping - Expedited
2-3 business days for order to arrive
Login required - subscriptions platform
Priority fulfillment
None / minimal price increase
ZERO bulk discounts
17% Savings
Referral Rewards 5% discount (next renewal)
Inventory Replenishment - Ships FIRST
Pooki's Mahi 6-month Coffee Subscriptions
$40 per box (was $40.80 per box)
Free Shipping - Expedited
2-3 business days for order to arrive
Login required - subscriptions platform
Priority Fulfillment
VIP Program
None / minimal price increase
ZERO bulk discounts
20% Savings or more
Referral Rewards 5% discount (next renewal)
Inventory Replenishment - Ships FIRST