San Francisco, CA (PRWEB) September 23, 2014
Pooki’s Mahi launched its Decaf 100% Kona coffee pods after it premiered at the Honoring the Emmys® event in August to its international wholesale channel and sells out the Decaf cases. Wholesale and retail customers provided feedback to improve existing packaging to distinguish “Decaf” from “Regular” coffee.
“Pooki’s Mahi’s repeat customers from our etail and wholesale channels are very important to us. We launched the 100% Kona coffee single serves, Decaf coffee pods using the same packaging design. We quickly learned from our customers it was hard to distinguish Decaf from Regular coffee on the outside packaging. (New) customers needed to look at the caffeine level symbol on the front of the package,” explains Les Magsalay-Zeller, Founder/CEO of Pooki’s Mahi. She continues, “We’re updating our standup pouch so it is easier for customers by adding ‘Decaf’ prominently on the outside packaging. This was a workable solution without having to change our SKU taxonomy. Our goal is to make it easier for existing and new customers to search, purchase our 100% Kona Coffee Decaf Single Serves with shipping included and receive the product between 2-5 business days.”
Pooki’s Mahi’s top 1% repeat customers provided initial feedback to distinguish the 100% Kona coffee Decaf single serve cups from Regular 100% Kona coffee cups. Customers from Pooki’s Mahi’s wholesale channel gave additional feedback on overall design, standardizing (case pack) sizes and amount of time to deliver. Business customers can sign up for a wholesale account on Pooki’s Mahi’s Wholesale page and receive a sizeable discount. Business customers referred to Pooki’s Mahi receive a much higher discount. Additional requirements need to be met for distribution level discounts.
Once an account has been set up, Pooki’s Mahi’s wholesale customers can purchase Pooki’s Mahi’s 100% Kona coffee single serves (caffeinated or decaffeinated) for less than $39.99 with shipping included. 24-count single serves are available in each standup pouch and can be purchased at many fine etailers including:
For use in single serve coffee makers. Pooki’s Mahi™, The PMO Practice™, and Matcha Matcha Man™ are trademarks of Pooki’s Mahi.
The Academy Awards® is a registered trademark of the Academy of Motion Picture Arts and Sciences®. The Gift Suites where Pooki’s Mahi’s products are show cased are not authorized by and is not associated with the Academy of Motion Picture Arts and Sciences®, The Academy Awards®, or any of its official partners or vendors.
About Pooki’s Mahi:
Pooki’s Mahi™ is a Silicon Valley-based private label coffee pods and custom promotional products manufacturer offering Hawaiian 100% Kona coffee and award-winning private label teas in sustainable single serve cups. Private label brands partner with Pooki’s Mahi for the efficient supply chain, go to market launch and new product introduction expertise. Since its online launch in 2013, Pooki’s Mahi products have been a favorite of customers, charities, celebrities and athletes and have been featured at red carpet events including Celebrity Gift Suites and athletes and seen on several television shows. Pooki’s Mahi’s mission is to revolutionize the supply chain ecosystem to make it efficient by using technology in bringing the highest quality Kona coffees into the market in a sustainable, compostable cup. Hawaiian coffees are harvested/roasted in Hawaii, single serve cup manufactured in US and distributed to several fulfillment centers in the US.
For more information on Pooki’s Mahi custom private label coffee, pods pricing, single serve tea visit http://custom.pookismahi.com. Visit http://subscriptions.pookismahi.com to subscribe to Pooki's Mahi Kona coffee subscriptions. Follow Pooki’s Mahi on Instagram, Facebook, or Twitter to keep up with news insights to launching custom promotional products. Pooki’s Mahi has a zero tolerance for firms engaged in cyber-bullying, cyber-criminal, slander, negative reviews, or cultural discrimination. A single serve coffee maker of black / white cups and aloha islands competitors cyber-bullied Pooki’s Mahi Founder/CEO since 2014. The relentless negative campaigns, slander and IP bullying resulted in irreparable harm. Once a cyber-bully, always a bully.
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