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Founder/CEO Leslie Magsalay-Zeller designed and launches Kona Kafpresso™ capsules compatible with Original Line Nespresso® single serve coffee makers to pilot new manufacturing line, end-to-end supply chain, and to obtain feedback from VIP customers.
"I refuse to give Pooki’s Mahi manufacturing business to firms that lack supply chain processes supporting a technology roadmap, poor supply chain management and is unable to manage inventory for raw goods; these manufacturing firms will never satisfy Pooki’s Mahi requirements, and will always provide lip service (over promise, under deliver)."
Founder/CEO Leslie Magsalay-Zeller approves new Kona coffee pods packaging design paving way to test two-day shipping to the Lower 48 states, Alaska, Hawaii for orders from Pooki’s Mahi® subscription platform.
"Pooki’s Mahi® controls inventory for our retailers, coffee subscribers and loyal customers. Inventory is allocated by performance by sales channel. Inventory allocations for Kona pods prioritizes orders from Pooki’s Mahi loyal customers, and coffee subscriptions over lower performing marketplaces."
Founder/CEO Leslie Magsalay-Zeller adds 100% Kona KaKao coffee pods for customers that enjoy naturally flavored chocolate, cacao, and mocha made from single-origin 100% Kona coffee.
"Pooki’s Mahi Kona KaKao coffee pods are not a fit for customers that cannot afford to pay market prices for 100% Kona coffee pods. Customers buying cheap Kona coffee lack the disposable income and will purchase fraudulent, or counterfeit Kona coffee blends thinking it is 100% Kona coffee."
Founder/CEO Les Magsalay-Zeller makes it easier for Pooki’s Mahi wholesale coffee club customers and resellers to purchase 100% Kona coffee pods while protecting sensitive data with Amazon Payments.
"Pooki’s Mahi direct to consumer (D2C) business started online. I made it a priority to protect Pooki’s Mahi’s brand and customer data from cyber-criminal activities. I implemented a zero tolerance policy because Pooki’s Mahi brand and I were cyber-bullied by firms engaged in cyber-criminal activities resulting in irreparable harm. Data breaches are expensive.”
Pooki’s Mahi ships backlog orders to repeat customers with coffee subscriptions or wholesale coffee club orders; 100% Kona Peaberry coffee sold out in December.
“Pooki’s Mahi’s very high customer retention rate is attributed to an efficient supply chain, expedited shipping, consistent delivery and active brand management. I place a high value on Pooki’s Mahi VIP customers purchasing coffee subscriptions, private label coffee or wholesale coffee club orders. ”CEO Les Magsalay-Zeller launches Kona KaKao™ coffee single serve pods made from naturally dried 100% Kona coffee sourced through direct trade relationships.
"Pooki’s Mahi has stringent process qualifying Kona green coffee bean suppliers. I value green coffee suppliers that uses technology to conduct business online, consistently deliver, easy to collaborate and do not hound Pooki’s Mahi for increasingly large orders. Our coffee subscription and wholesale coffee club customers expect the taste of Kona coffee to match the expensive Kona coffee prices."
CEO Les Magsalay-Zeller introducing Koffee KaKao™ single serve coffee pods to top performing retailers; customers can pair single-origin specialty coffees with chocolate, mocha and cacao.
"Pooki’s Mahi goal for Koffee KaKao is to introduce unblended, expensive best tasting coffees in mesh single serve coffee pods. I selected 100% single-origin coffees that had a strong cacao, chocolate or mocha taste and was readily available. Price sensitive customers can purchase Koffee KaKao coffee pods without breaking the budget."Kona Variety Pack launched in 2017 allowing customers to sample 100% Kona coffee prior to buying coffee subscription; feedback from Kona Variety Pack influenced Pooki’s Mahi new Koffee KaKao coffee product line.
"Customers that drink 100% Kona coffee have very specific taste profiles. Customers that are new to specialty coffee or do not drink 100% Kona coffee regularly question the high retail prices for 100% Kona coffees."
Les Magsalay-Zeller redesigned coffee subscription platform achieves higher conversions by focusing on conversion rate optimizations such as faster check out, mobile experience and prioritizing subscription orders first.
"Pooki’s Mahi has been collecting and analyzing customer data for over five years to create profiles related to customer journeys and digital marketing creatives mapped to Pooki’s Mahi brand journey. My customer profile represents a majority of Pooki’s Mahi coffee subscribers, wholesale coffee club members and performance driven resellers."
Les Magsalay-Zeller increases 100% Kona coffee subscriptions by including expedited shipping to the Lower 48 states without charging a membership fee.
"Pooki’s Mahi averages two days to deliver coffee subscriptions, four days for private label products and up to ten days for international customers."
Les Magsalay-Zeller improves customer experiences for coffee subscribers; repeat customers can check out faster, manage subscriptions and enjoy prioritized fulfillment.
“I started redesigning coffee subscriptions platform to protect Pooki’s Mahi brand from cyber-bullies or cyber-criminals and to make it easier for customer to buy through tablet, mobile, watch and portable home devices mid-2016.”
Silicon Valley private label products startup launches 100% Kona coffee single serve pods to loyal customers from a top online marketplace; marketplace drives new customers to discover higher quality Hawaiian coffees and the best 100% Kona coffee pods.
“Pooki’s Mahi has a strict process to vet marketplaces to ensure the Kona coffee pods and single serve coffee product mix are unique to the customer base. Some of the criteria include reviewing the customer base, number of loyal customers and cost to acquire sales or customers.”
Kona Coffee Pods Cost Guidelines
Pooki's Mahi™ passes additional fees to customers who buy from online retailers like Amazon, Walmart, Jet, Overstock, etc. Pooki's Mahi® approved one online retailer to sell our 100% Kona coffee pods close to the Wholesale Coffee Club price.
PookisMahi.com pricing: Cheap Kona coffee prices (subscriptions), lowest Kona coffee price for customers unable to commit to coffee subscriptions (wholesale coffee club), and Refer A Friend programs to earn additional discounts.
Additional Fees Passed To Customer: Fulfillment (10%), transportation, subscribe 'n save (10%), product listing maintenance/merchandising (15%), lightning deals or discounts (5%). Any fee increase levied by the retailer will be passed to the customer. Customers buying Pooki's Mahi Kona coffee pods on online retailers must pay for Standard or Expedited Shipping.
Online Retailers (Amazon, Walmart, Jet, etc.)
$52.99 - $54.99 per box
Free Economy Shipping (7-10 business days)
5-10 business days for order to arrive
Amazon account required
Up to 3 business days to fulfill order
Any price increases passed to customers
Bulk discounts (Buy 4+ for 15%)
$0 savings
ZERO Referral Rewards
Inventory Replenishment - "Buy What's In Stock"
Pook's Mahi No Discount (Retail Price)
$50.75 per box
Free Shipping - Expedited
2-3 business days for order to arrive
Login not required
Up to 2 business days to fulfill order
Minimal price increase (transportation)
ZERO bulk discounts
$0 savings - Pay retail price
Referral Rewards - minimal
Inventory Replenishment - Prioritized
Pooki's Mahi Wholesale Coffee Club
$43 per box
Free Shipping - Expedited
2-3 business days for order to arrive
Login required "Wholesale" displayed next to prices
Up to 2 business days to fulfill order
Minimal price increase (transportation)
ZERO bulk discounts
15% Savings
Referral Rewards - minimal
Inventory Replenishment - Prioritized
Pooki's Mahi 3-month Coffee Subscriptions
$42 per box
Free Shipping - Expedited
2-3 business days for order to arrive
Login required - subscriptions platform
Priority fulfillment
None / minimal price increase
ZERO bulk discounts
17% Savings
Referral Rewards 5% discount (next renewal)
Inventory Replenishment - Ships FIRST
Pooki's Mahi 6-month Coffee Subscriptions
$40 per box (was $40.80 per box)
Free Shipping - Expedited
2-3 business days for order to arrive
Login required - subscriptions platform
Priority Fulfillment
VIP Program
None / minimal price increase
ZERO bulk discounts
20% Savings or more
Referral Rewards 5% discount (next renewal)
Inventory Replenishment - Ships FIRST