Infographic: Part 1 - Product Sourcing Is Key For Successful New Product Introductions

Been heads down launching a new brand as part of the The PMO Practice portfolio. To launch any brand a solid foundation and understanding of the industry and space is required. In this case the industry is agriculture (crops) and the delivery vehicle is high-tech. Both can be checked off in Pooki’s Mahi’s case. The Pooki’s Mahi brand is only interested in coffees and teas that have won prestigious awards. No one can tell a better story than being a key family member that founded a walnut co-op (which is now a Fortune 50 company) or someone who lives/breathes high tech by founding a technology that is now the baseline to manage product lifecycle management. 

 

 

Turning The Tide: The Recession In Hawaii
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promotional products

private label

100 kona coffee

coffee subscriptions

cups

pods

single serve coffee maker

single serve cups

teas

kona coffee

coffee pods

single serve coffee maker cyber bullies Pookis Mahi


Les Magsalay-Zeller
Les Magsalay-Zeller

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